Boilermaker Blog

Looking Back


The end of September also marks the end of this year’s Boilermaker.
The last of the bills have been paid, all our awards ceremonies have taken place and the various directors have turned in their ‘after action’ reports.
So prior to building the budget for Boilermaker 2016, making sponsor calls, logo selection and establishing registration method and timing I am offered a wee bit of time to reflect what happened (and didn’t happen) this year.
Boilermaker 2015 started on a huge high note with the design of this year’s logo- it was simply brilliant incorporating the 15k and 5k numbers in 2015.
Great job Jim Raymer!
Visitors to boilermaker.com were greeted to a new website and an increased emphasis on social media. Our friends at Quadsimia engaged folks via twitter, facebook, instragram and periscope and our metrics skyrocketed.
The massive change to this year’s registration process (and change to a new registration company) brought a level of calmness to what had become a rather stormy sea.
Roughly half the field that ran the 2014 partook in registering for this year’s Boilermaker.
I was frankly surprised it was that low considering we gave them a week to sign up and that we had sold out the 2014 race in three hours.
When open registration took place on the morning of March 22nd as I sat in my office I thought “this will be a short process”.
Wrong again Tim…
It took a bit over a day to fill the remaining field.
Well one year does not a trend make so we’ll see what next year brings.
On an extremely positive note this year my email was not inundated with frantic pleas from folks who, for whatever reason, didn’t get in.
And what’s not to love about Boilermaker Weekend?
Three days of beautiful weather, a great Expo, a surprise flyover and one of the safest races in Boilermaker history.
I commented to someone, kiddingly, “I feel like we have nowhere to go but down after this year.”
Then there was the building…
Certainly the building, or rather, the building renovations were more than a bit distracting.
The soothing sounds of banging hammers, and screaming power saws echoed throughout the office as dust danced merrily in the air for what seemed like months.
Well we certainly are now in a much better place and is a joy to show folks what we’ve done to bring some of the luster back to a classic textile-mill edifice.
A huge shout out to Lou Matrulli who has acted as the ‘clerk of the works’ dealing with the various trades.
Well enough of this historical reflection: Boolermaker Kid’s Run coming up in a bit more than a month I gotta scare up some kids to participate!

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